Generate Leads and Drive Sales through your Website
In today’ technology-based society, your website is typically a prospect’s first impression of your company. 83% of Internet users say that a company’s website has made an influence on their purchasing decision.
Your website should attract qualified prospects, nurture leads and drive sales. When a website is designed correctly and supported by Search Engine Optimization (SEO) practices:
• Prospects looking for information find you on search engines such as Google, Yahoo and Bing
• Potential buyers leave their contact information on landing pages
• Leads are engaged and nurtured throughout the entire sales cycle
• Traffic sources are tracked, analyzed and enhanced
• Orders from your website increase
If your website isn’t a sales generating machine, Grass Roots Marketing can assist you with the following services:
Website Setup: GRM coordinates with the HubSpot team and programmers to move your existing site to the new platform.
Keyword & Page Content Development: GRM will maximize Website functionality by strategically choosing the right mix of keywords to place within page titles, headings, content and other page properties.
Search Engine Optimization (SEO): GRM validates and enhances your strategy to implement effective SEO tactics. Analytics are monitored on regular basis and updated consistently to reflect current trends.
Analytics Measurement: GRM will monitor analytics, measure keyword performance and make updates and improvements accordingly.
Reporting: GRM provides the client with reports which relay website leads and prospects, sources of traffic and page popularity.
Ongoing Management of Website: Consistent management and content creation play a major role in website success. GRM will ensure your website is up-to-date and consistently converting visitors into qualified leads.
Along with HubSpot, the GRM team also has proficiencies in Dreamweaver, Photoshop, InDesign, Illustrator, HTML, CSS, PHP and WordPress.