"Inbound Marketing for CPA Firms"
is a white paper which examines the current usage of inbound marketing tactics for U.S. CPA firms. Inbound marketing
is a methodology that enhances brand awareness and drives sales by attracting qualified leads to a company’s Website through Search Engine Optimization
) techniques, Email Marketing
, Public Relations
(PR), Social Media
Conducted by GRM, the review specifically reports the website grades and social media
platform activity of 99 typical New Jersey CPA firms as well as the top 25 CPA firms in the state as determined by the highest number of employees.
GRM’s study showed that in all of the analyzed categories, the top 25 CPA firms ranked better than their 99 CPA firm counterparts in inbound marketing tactics. This white paper looks to relay new ways for CPA firms to improve their online presence to attract clients and increase sales. Download "Inbound Marketing for CPA Firms" by filling out the form to your right!